The Covid-19 pandemic has given us a new reason to choose online shopping, but as things slowly start to reopen, many online shoppers will remain hesitant to swing back into their normal shopping habits. We already know online shopping is not slowing down and although there are numerous perks to shopping in-person, we have identified a couple more benefits you can add to the list.
The luxury of choice
When shopping online, one can browse multiple online stores. Since we are no longer confined to shopping in our local areas, we can broaden our retail horizons and shop around the world. Also, most online stores contain a greater selection than what is found in their physical stores, a definite bonus! With so many online stores and items to pick from, we have the freedom of choice and no added pressure to buy anything on the spot. Shoppers who prefer shopping in isolation no longer have to worry about being approached in-store either.
Complete convenience at your fingertips
What is more convenient than doing your shopping without leaving the couch? Whether you are buying groceries, clothing, or sporting equipment, or sending a hug in a box, you can now do it in the comfort of your home. Since we are no longer confined to the 9-5 hours of a brick-and-mortar store, online shopping is available 24/7 so we can luxuriously browse as we wish!
Online shopping can also save us time and money. If you need to pinch pennies, it might be the better option. In an article by Shout Out UK, shopping online was described as having many budget-savvy options such as second-hand items, off-season discounts, and the ability to use coupon codes or cashback websites. Another perk is getting your items delivered straight to your door which saves you a trip to the store!
Access to detailed information
As online shopping becomes the norm for many, our access to information on products and stores can help us make more informed choices. Also, with such a large global community of online shoppers, finding trustworthy reviews and conducting price comparisons on products adds to this cool perk.
There’s also an online forum for pretty much anything these days. Feel free to chat to avid consumers of the products you’re interested in. They’ll be able to provide valuable insight.
A sense of privacy
Without being hassled by sales personnel or nosey onlookers, shopping online provides us with a new level of privacy to purchase discreet items. It also provides us with the opportunity to secretly send and receive gifts with our loved ones!
Data taken from Statista shows that e-commerce market revenue in the United Kingdom is projected to be worth £80,678m by the end of 2021. And the most popular online purchases? Clothing and sports goods! The future of online shopping looks bright with customer experiences becoming more streamlined and personalised— take advantage of these perks and get shopping!